Rooted in Purpose. Built for Change.
Blending systems thinking with the depth of psychology, Wayfound guides people and organizations through today’s accelerating workforce disruption — with clarity, resilience, and care.
We believe reinvention isn’t just about landing a new role. It’s about becoming who you're meant to be in a world that’s asking all of us to grow, adapt, and realign with what’s true.
WHY WAYFOUND EXISTS
In today’s world of accelerating change — from mass layoffs to automation, industry collapse, and identity shifts — resilience alone isn’t enough.
People need clarity, emotional support, and the inner scaffolding to navigate what feels like collapse — not just professionally, but personally.
Wayfound exists to guide individuals and organizations through the human side of workforce disruption — blending career reinvention, emotional wellness, and whole-person development to help people reclaim who they are, even when everything around them is shifting.
Our Mission
Wayfound helps people and organizations thrive through disruption —
by integrating career development, emotional resilience, and wellness-informed coaching rooted in the realities of today’s shifting workforce.
We support transformational clarity — helping people reclaim their voice, restore alignment, and move forward after change — with the insight, tools, and care needed to navigate what’s next in a world where old career paths are dissolving.
Our Values
We believe that people and systems can evolve — and we support that growth through soulful guidance, conscious change, and compassionate leadership.
Growth and Transformation
Every journey is unique. We honor lived experience and coach with deep listening, empathy, and the belief that transformation begins with truth.
Human-Centered Learning
Integrity & Professionalism
We lead with transparency, honor our commitments, and operate with integrity that reflects both professional excellence and personal truth.
Innovation & Adaptability
We embrace change as a teacher — staying responsive, courageous, and innovative in how we serve.
Accessibility & Inclusion
We don’t define inclusion by demographics, but by depth. We create spaces for those ready to stop abandoning themselves — where truth is welcome, and transformation is supported.
Our APPROACH
At Wayfound, we integrate psychology-informed coaching, mindset tools, and wellness-based support to help people thrive through disruption, reinvention, and identity-level change. Our approach is grounded in three essential pillars:
Strengthen your ability to move through uncertainty with clarity, confidence, and self-trust — especially during seasons of change, reinvention, or identity transition.
Resilience & Adaptability
Cultivate emotional balance, self-trust, and grounded decision-making through self-awareness, nervous system support, and reflective practices.
Emotional Wellness
Redesign your work and life with intention — rooted in your core values, authentic identity, and a soul-aligned vision for what’s next.
Purposeful Alignment
OUR FOUNDER
Meet The Heart BeHIND WAYFOUND
Stephanie McFarlane founded Wayfound with a simple but powerful belief:
Change doesn’t have to be the end of your story — it can be the beginning of your greatest chapter.
After years of success in Engineering and Project Management, Stephanie came face-to-face with a deep inner truth:
the version of success she had built no longer aligned with who she was becoming.
She realized that many people spend their lives walking a similar path — performing success while feeling quietly disconnected from themselves.
The ache of that misalignment sparked a reinvention journey rooted in truth, courage, and emotional clarity.
She went on to earn a Master’s in Applied Psychology, study the psychology of work and identity, and eventually create Wayfound —
a coaching and development practice that helps individuals and organizations navigate the human side of career change.
Today, as a Career Reinvention Coach and I/O Psychology Practitioner, Stephanie helps purpose-driven women and evolving organizations
rewrite the story of work — supporting transitions with clarity, care, and soul-aligned strategy.
She is known for her grounded presence, calm clarity, and her ability to help others find meaning, reclaim their voice,
and move forward with confidence — even in uncertain times.
“You don’t have to choose between purpose and practicality. At Wayfound, we believe you can build a life — and a career — that honors both.”
Our CORE VALUES
At Wayfound, we believe sustainable change is only possible when we support the whole person — emotionally, professionally, and psychologically. Our work is grounded in the following core values:
Every person deserves the tools, support, and permission to grow — at their own pace and in their own way.
We believe change should never come at the cost of self-worth.
Human Dignity
We meet challenge with strength — and strength with kindness.
To us, resilience isn’t just endurance; it’s emotional honesty, courageous presence, and compassionate care.
Resilience with Compassion
We honor alignment over hustle. True growth means healing, clarity, and purpose — not just moving forward for forward’s sake.
Authentic Growth
We are committed to making growth and transformation truly accessible — never exclusive.
Equity in Access